A Shaded View on Fashion

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Pharrell Williams is one of the most prolific and brilliant music producers of the past ten years. He created the duo "The Neptunes" with his partner Chad Hugo. Together they write songs for artists such as Justin Timberlake, Nelly, Britney Spears, Madonna, Mariah Carey, Usher and the Rolling Stones. He also founded his own band "N.E.R.D" (with his childhood friends Shae Haley and Chad Hugo) : the style of the group is ecclectic, from Hip-hop to Indie rock.

From some years now, Pharrell has simutaneously developped a career in the fashion world. In 2005, he partnered with Nigo -the founder of the Japanese brand "A Bathing Ape"- to create tow luxurious clothing lines: one is named "Billionaire Boys Club" and the other "Ice Cream".The sportswear line is composed of T-shirts, polos, sweatshirts, denim, shirts, as well as accessories. All the clothes are made in Japan in limited edition. Stores open in the United States, in Tokyo and Hong-Kong. Eager to gather different styles and to bring together different social classes, Pharrell mixes the worlds of luxury, Hip-Hop and Sport. He attracts the attention of clients as various as students, athletes, actors, musicians and business executives.The venture between Pharrell Williams and Louis Vuitton started with the music of a fashion show at Grand Palais in 2005.The same year, he inspired the sunglasses line "Millionnaire". Following this first collaboration, he co-signed with Camille Miceli, jewellery designer for Louis Vuitton, twenty-six models for the new line entitled "Blason" marketed at the beginning of the year.

For his first exhibition in a gallery, Pharrell has created some furniture with vibrant colors and slick surfaces. Two chairs will be exhibited: one with the legs of a lion and the second with human legs. They will be produced in different colors, with a choice for the seat in veal skin or leather. The shape of the seat is inspired by the "Eames chair". Pharrell Williams diverted examples of classical furniture and update them into a sort of Hip-Hop style with his intense colors and sensual material. Pharrell Williams represents the aspiration of a new generation of Hip-Hop artists.

This post is from A Shaded View On Fashion.